Sr. Specialist, Campaign Operations

Campaign Operations, Sr. Specialist

Who We’re Looking For

We are seeking an experienced Campaign Operations, Sr. Specialist to oversee marketing

automation, lead nurture strategies, and AI-led operational processes. The ideal

candidate will have 4+ years of experience in marketing operations, with a strong

understanding of how to move leads effectively through the buyer journey. This role will

play a crucial part in driving our marketing and RevOps teams by ensuring seamless

campaign execution, data hygiene, and technical process optimization.

Key Responsibilities

Marketing Automation & Lead Nurture

? Design and maintain complex email nurture sequences to move leads through the

buyer journey.

? Serve as the primary administrator for the Marketing Automation Platform (MAP)

and CRM, ensuring lead hygiene and accurate routing to align with business goals.

? Coordinate with internal teams, specifically RevOps, to ensure a cohesive

approach to campaign and lead management.

? Test and optimize email features to improve engagement and conversion rates.

? Manage timelines and resources to ensure the timely delivery of automated

marketing programs.

AI Operations & Process Development

? Develop AI-led and agentic processes to support the operations and marketing

team as a whole.

? Act as the internal Clay expert to scale personalized and automated operational

workflows.

? Recommend and implement technical enhancements to drive operational

efficiency and improve the lead experience.

? Conduct regular audits of the marketing database to identify areas for technical

optimization and data cleanup.

Analytics and Reporting

? Monitor marketing database health and reporting hygiene using tools like

Salesforce, HubSpot, Clay, and Marketo Measure.

? Track, report, and analyze email nurture performance and marketing process

efficiency to guide strategic decisions.

? Present performance results regarding campaign delivery and lead management to

key stakeholders and senior leadership on a regular basis.

? Set KPIs and benchmarks, using data-driven insights to optimize future campaign

operations.

Qualifications

? Experience: 4+ years in campaign operations, marketing automation, or RevOps.

? Strong knowledge of marketing automation principles, lead routing strategies, and

attribution reporting.

? Proficiency: Expert-level proficiency with CRM and MAP platforms (Salesforce,

HubSpot), attribution tools (Marketo Measure), and AI-driven ops tools (Clay).

? Ability to interpret complex data, identify trends, and leverage insights to guide

project decisions.

? Excellent written and verbal communication skills, with the ability to collaborate

effectively with diverse teams and stakeholders.

? Strong organizational and critical-thinking skills, with a proactive approach to

identifying technical challenges and finding effective solutions.

About AVOXI

AVOXI, a leading communication as a service (CaaS) provider, offers virtual phone

numbers in 150+ countries to meet the international calling needs and contact center

requirements for its clients. Integrating with contact centers to leverage cost savings and

optimize functionality, AVOXI delivers international toll-free numbers, local phone

numbers worldwide, and SIP trunks to global clients. We serve the internet software,

travel and hospitality, online retail, consumer durable goods, and gaming industries plus

many more, by creating superior and successful customer experiences through the

enhanced capabilities of our platform. AVOXI's virtual number management platform

includes 20+ advanced features such as call forwarding, call recording, conference

calling, and virtual attendant. Our commitment to exceptional customer service and

superior call quality drives our ongoing expansion, development, and partnerships.