Director of Sales and Marketing

Job Description

Job Description

Alida Harper Fowlkes was a celebrated entrepreneur within the city. We celebrate the Alidas of our time - the self-made artisans who cultivate Savannah's contemporary spirit - within the walls of our 173 room hotel. The Alida joins modern life with timeless Southern charm on Savannah's revitalized riverfront. The essence of Southern hospitality

This individual is the property's best storyteller and a chief brand ambassador. Leading with a laser-sharp focus to drive topline revenue while connecting people-to-people is their primary focus without losing sight of a sought-after market position. This team member stays curious but is also thoughtful in their decisions by coaching and leading a dynamic group of high-performing individuals that love to win in all aspects of the business. The person who truly creates plot, assembles the pieces, and executes a flawless pull-through.

Requested Tasks:

-Develop and execute comprehensive sales and marketing plans to achieve revenue targets and maximize profitability.

- Lead, mentor, and motivate the sales and marketing team to drive performance and exceed goals.

-Collaborate with revenue management to optimize pricing strategies and increase market share.

- Manage the hotel's brand identity and ensure consistent messaging across all marketing channels.

- Oversee the development of marketing collateral, digital content, and advertising campaigns.

Requested Capabilities:

- Proven track record of driving revenue growth and achieving sales targets.

- Strong leadership, communication, and interpersonal skills.

- Strategic thinker with the ability to develop and execute effective sales and marketing strategies.

- Excellent negotiation and relationship-building skills.

- Proficiency in CRM software, digital marketing platforms, and Microsoft Office Suite.

As part of the Makeready collection, we proudly offer a variety of thoughtful benefits for eligible team members including accommodating PTO/PTO exchange, medical/dental/vision benefits, pet insurance, company-matched dependent care & 401k, student loan repayment program and a wide range of additional ancillary benefits. The health, happiness and well-being of our team is our top priority.

We take pride in our Guiding Principles to help define how we successfully work together. We follow them not out of duty but live by them instinctively.

Makeready LLC and its affiliated entities are proud to encourage and support an environment where everyone can be a successful team member as their true independent self. We are an equal opportunity workplace and employer that does not discriminate based on race, color, disability, gender/sex, sexual orientation, religion, national origin, age, veteran status, or any other protected status. We are committed to building a team and a workplace where we are all able to be successful based solely on our individual qualifications, experience, abilities and job performance