Head of Go-to-Market

Engineer Up
Atlanta, GA
About Us

Engineer Up is a boutique Microsoft Power Platform consulting firm serving enterprises that demand results. We build custom business applications with Power Apps, design automated workflows with Power Automate, and develop intelligent agents with Copilot Studio — all within the Microsoft ecosystem. Our clients include Fortune 500 companies who trust us to deliver meticulously crafted solutions. With a team of 20 or so consultants, we're at an inflection point: the foundation is proven, and now we need a commercial leader to turn what we do into a scalable go-to-market engine.

We also operate with purpose. For every 10 consultants we deploy, we give 1 hard-working individual a job through our 1for10 Mission.

Who You Are

We're hiring our first Head of Go-to-Market — a senior commercial leader who will own the full revenue function from strategy through execution. This is not a role where you inherit a playbook. You'll be building one.

Your first priority is foundational: productize our service offerings, define how we price and package engagements, structure our contracts, and establish the sales processes and infrastructure that will allow Engineer Up to grow predictably. You'll translate the deep technical work our team does into clearly articulated solutions that enterprise buyers can evaluate, budget for, and buy.

Your second priority is execution. As a startup, we don't yet have a dedicated sales team. Early on, you will personally run outbound prospecting, manage pipeline, and close deals — particularly with mid-market and enterprise organizations already invested in or exploring the Microsoft Power Platform. As revenue grows and the model is validated, you'll hire and lead an Account Executive and begin building the team underneath you.

This role is ideal for someone who has operated at the intersection of professional services and technology sales — someone who understands that selling consulting engagements is fundamentally different from selling software licenses, and who gets energized by building something from scratch.

Location: Remote; Atlanta, GA preferred, but we are open to all US-based candidates
Job Type: Full-Time, W2
Reports to: CEO / Founder

What You’ll Do (Responsibilities)
  • Build the GTM Foundation (Months 1–6)
    • Audit our current service delivery and client engagements to identify repeatable patterns, then package them into productized offerings with clear scopes, deliverables, and pricing. Define our engagement models — whether that's fixed-fee projects, time-and-materials, retainer-based advisory, or managed services — and build the contract templates to support them. Develop a positioning and messaging framework that translates Power Platform technical capabilities into business outcomes that resonate with IT leaders, COOs, and digital transformation executives. Establish our ideal customer profile and target account list, with a focus on organizations already running Microsoft 365 and Dynamics 365 where Power Platform adoption is a natural next step.
  • Drive Revenue Through Outbound Sales (Ongoing)
    • Own outbound prospecting into target accounts — cold outreach, warm introductions, partner referrals, and event-driven pipeline. Run full-cycle sales from first touch through proposal, negotiation, and close. Develop and present proposals, SOWs, and commercial terms that accurately reflect our delivery capabilities and protect our margins. Build relationships within the Microsoft partner ecosystem to generate co-sell opportunities and referrals. Represent Engineer Up at industry events, Microsoft partner events, and relevant conferences.
  • Scale the Revenue Function (Months 6–12+)
    • Hire and onboard our first Account Executive once pipeline volume and deal velocity justify the investment. Define sales compensation plans, quotas, and performance metrics. Build a repeatable, measurable sales process with clear stage definitions and forecasting discipline. Collaborate with our delivery team to create feedback loops between client outcomes and sales messaging. Begin developing a channel and partnership strategy beyond direct sales.
What you'll need (Required Qualifications)
  • You have 7+ years of experience in B2B sales or business development, with at least 3–5 years focused on professional services, consulting, or technology services — not just SaaS. You've sold complex, multi-stakeholder engagements where the "product" is a team of experts.
  • You have direct experience productizing or packaging service offerings — turning bespoke consulting work into structured, repeatable solutions with defined scopes and pricing.
  • Must have: You understand the Microsoft ecosystem. Ideally you've sold Power Platform, Dynamics 365, or adjacent Microsoft services, or you've worked within or alongside the Microsoft partner channel.
  • You've worked in a startup or high-growth environment where you built processes from the ground up rather than inheriting them. You're comfortable with ambiguity, wearing multiple hats, and being a player-coach.
  • You can point to a track record of consistently meeting or exceeding quota, particularly in deals ranging from $50K to $500K+ in professional services engagements.
  • You're a strong writer and communicator who can craft compelling proposals, SOWs, and client-facing materials without heavy marketing support.

Our Perks

  • Salary range $150,000 – $190,000 + Variable / Performance Bonus
  • Benefits include:
    • Medical
    • Vision
    • Dental
    • Unlimited PTO and more!
We've built the delivery engine. Now we need someone to build the commercial engine around it. If you've been looking for a role where you can have outsized impact, define the playbook, and grow with the company, this is it.

*** Applicants in California and New York will not be considered for this position.
*** We are unable to sponsor or take over sponsorship of an employment Visa at this time.

Posted 2026-02-16

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