Indirect Channel Sales Analyst

gusto
Atlanta, GA

About Gusto

At Gusto, we're on a mission to grow the small business economy. We handle the hard stuff—like payroll, health insurance, 401(k)s, and HR—so owners can focus on their craft and customers. With teams in Denver, San Francisco, and New York, we’re proud to support more than 400,000 small businesses across the country, and we’re building a workplace that represents and celebrates the customers we serve. Learn more about our Total Rewards philosophy .

About the Role:

The Revenue Operations team at Gusto is a full-stack team responsible for data, analytics, and operational excellence in pursuit of scaling our revenue growth. The Go-To-Market Analytics team is one functional area, responsible for defining and owning the metrics for scaling our Sales teams.

Gusto is looking for an Indirect Channel Sales Analyst to optimize our analytics, strategy, and insight generation for our partner route to market. Gusto is highly invested in acquiring customers through its broader partner ecosystem and optimizing its sales motions to ensure the optimal partner and customer experience. In this role, your primary stakeholders will range from Revenue Operations to Sales Leadership and frontline sales. The Analyst will utilize data to drive actionable insights that enhance sales productivity, customer experience, and Gusto’s overall acquisition targets.

This role will report to the Head of Go-To-Market analytics, and partner closely with the Revenue Operations, Data Science, and Product teams.

Here’s what you’ll do day-to-day:

  • Stakeholder Partnership & Requirements Definition: Establish relationships with stakeholders to identify business needs, and scope and deliver data products that address those needs.
  • Sales Forecasting & Performance Measurement: Build and maintain sales forecasts and define KPIs to measure business health and operational efficiency.
  • Sales Productivity & Channel Insights: Utilize data to generate actionable insights that enhance sales productivity, including visibility into quota setting and attainment, incrementality of sales touchpoints, and channel penetration.
  • Indirect Channel Strategy & Roadmap Delivery: Deliver against a long-term roadmap to support strategic success in Gusto’s indirect acquisition efforts.
  • Executive Insights & Thought Partnership: Serve as the primary owner of insights and a thought partner to sales leaders across the organization.

Here’s what we're looking for:

  • Analytics Experience & Business Exposure: 5+ years of experience in an analytics role with exposure to business and finance stakeholders.
  • SQL Proficiency (Required) : Strong, hands-on SQL fluency required. Ability to confidently write clear, correct queries to answer business questions. SQL skills will be evaluated via a live SQL exercise.
  • Data Visualization & Warehousing: Experience with data visualization and data warehousing technologies, including Tableau, Looker, and Snowflake.
  • Modeling & Analytical Tooling: High aptitude and enthusiasm for solving complex business problems through modeling and analysis using tools such as Excel or GSuite.
  • Autonomy & Execution: A proactive, autonomous problem-solver able to work independently with strong attention to detail, manage ambiguity, and navigate resource dependencies and timelines to optimal outcomes.
  • Communication & Collaboration: Strong communication and collaboration skills, with the ability to distill technical or complex topics into clear, concise explanations for senior leaders and business stakeholders.
  • Analytical Foundation: Education or equivalent work experience in an analytical discipline or related technical field.

Our annual salary compensation range for this role is $160,000 - $180,000 in San Francisco & New York, and $132,200 - $148,000 in Denver, Atlanta, Las Vegas, and Phoenix. Final offer amounts are determined by multiple factors, including candidate experience and expertise, and may vary from the amounts listed above. Final offer amounts are determined by multiple factors, including candidate experience and expertise, and may vary from the amounts listed above.

Gusto has physical office spaces in Denver, San Francisco, and New York City. Employees who are based in those locations will be expected to work from the office on designated days approximately 2-3 days per week (or more depending on role). The same office expectations apply to all Symmetry roles, Gusto's subsidiary, whose physical office is in Scottsdale.

Note: The San Francisco office expectations encompass both the San Francisco and San Jose metro areas.

When approved to work from a location other than a Gusto office, a secure, reliable, and consistent internet connection is required. This includes non-office days for hybrid employees.

Our customers come from all walks of life and so do we. We hire great people from a wide variety of backgrounds, not just because it's the right thing to do, but because it makes our company stronger. If you share our values and our enthusiasm for small businesses, you will find a home at Gusto.

Gusto is proud to be an equal opportunity employer. We do not discriminate in hiring or any employment decision based on race, color, religion, national origin, age, sex (including pregnancy, childbirth, or related medical conditions), marital status, ancestry, physical or mental disability, genetic information, veteran status, gender identity or expression, sexual orientation, or other applicable legally protected characteristic. Gusto considers qualified applicants with criminal histories, consistent with applicable federal, state and local law. Gusto is also committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. We want to see our candidates perform to the best of their ability. If you require a medical or religious accommodation at any time throughout your candidate journey, please fill out this form and a member of our team will get in touch with you.

Gusto takes security and protection of your personal information very seriously. Please review our Fraudulent Activity Disclaimer .

Personal information collected and processed as part of your Gusto application will be subject to Gusto's Applicant Privacy Notice .

Posted 2025-12-16

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