Growth Marketing Manager
Every day Global Payments makes it possible for millions of people to move money between buyers and sellers using our payments solutions for credit debit prepaid and merchant services. Our worldwide team helps over 3 million companies more than 1300 financial institutions and over 600 million cardholders grow with confidence and achieve amazing results. We are driven by our passion for success and we are proud to deliver best-in-class payment technology and software solutions. Join our dynamic team and make your mark on the payments technology landscape of tomorrow.
Growth Marketing Manager Genius (Remote)
About the Company:
Global Payments Inc. (NYSE: GPN) is a leading payments technology company delivering innovative software and services to our more than 4.6 million customers including 1500 financial institutions and 4000 technology partners in 100 countries. Our technologies services and team member expertise allow us to provide a broad range of solutions that enable our customers to operate their businesses more efficiently across a variety of channels around the world.
The Merchant Solutions division enables businesses of all sizes to securely accept card check and digital forms of payment. Unlike some payment solution providers we manage end-to-end processing of the payments. We also provide specialty point-of-sale and integrated business management software that is industry-specific with analytics marketing customer engagement employee/worker management payroll and reporting services for our business customers.
Our Marketing Vision:
The global marketing function of Global Payments is responsible for Brand Product Marketing and Growth and Revenue Performance for the Merchant Acquirer Solutions of Global Payments. Our Revenue Marketing teams vision is to drive growth by putting the customer at the front and center of everything we do and to be accountable for driving the best outcomes for our customers our employees and our business. We aim to understand the customer experience from their first engagement with us through their entire relationship and to constantly drive improved value to them.
Job Summary:
The Growth Marketing Manager is a business-critical role within the Revenue Marketing organization and will have a significant impact on revenue growth. This person will develop and orchestrate acquisition marketing plans aimed at small business merchants in the Americas utilizing integrated omni-channel campaigns.
This high-impact role requires a results-driven marketer who is innovative takes initiative and has a deep understanding of the customer. They should have extensive experience running campaigns that align with the customer decision journey and using paid and organic marketing channels to drive growth and retention.
Responsibilities
Lead brand integrated marketing campaigns for various products or channels with the goal of driving brand awareness and revenue for POS SMB
Map target audiences relevant messages content and tactics to the customer journey resulting in cohesive campaign plans
Measure & optimize campaign performance to achieve revenue growth goals; provide recommendations to improve engagement and conversion
Drive maximum return on investment and cross-channel efficiency
Provide ongoing campaign performance insights and goal pacing to internal stakeholders and leaders
Work with Sales Enablement to ensure SDRs and Sales are enabled to successfully convert engagement with prospects from demand gen campaigns
Collaborate with International Marketing Field Marketing and Partner Marketing counterparts to extend campaigns into other go-to-market channels and regions
Evaluate new vendors manage campaign budget and related vendor onboarding
Present campaign updates at marketing all-hands meetings and other forums on a regular basis
Job Requirements
Minimum of 5 years experience in B2B SaaS demand generation and growth marketing
Proven track record of building and executing highly engaging revenue-driven marketing programs
Demonstrated understanding of integrated campaign architecture and the customer decision journey
Strong relationship builder and high collaborator with Sales marketing leadership and other stakeholders
Ability to leverage analytics marketing automation and CRM tools to derive campaign performance insights
Resourceful marketer who is self-motivated and disciplined with the ability to define and achieve objectives with limited oversight
Excellent communication skills particularly when articulating findings in meaningful clear ways to leadership stakeholders with an emphasis on actionable insights
Experience with SMB payments point of sale or ecommerce highly preferred
Our Core Values:
Passion: We are deeply committed to serving our customers and supporting our team members and communities
Care: We are kind compassionate inclusive and empathetic
Accountability: We are trusted to always do the right thing and are responsible for our outcomes
Excellence: We deliver outstanding quality in all that we do with a high degree of integrity pride and professionalism
Ingenuity: We are solution oriented and innovation focused
Diversity and EEO Statements
Global Payments Inc. is an equal opportunity employer. Global Payments provides equal employment opportunities to all employees and applicants for employment without regard to race color religion sex (including pregnancy) national origin ancestry age marital status sexual orientation gender identity or expression disability veteran status genetic information or any other basis protected by law. Those applicants requiring reasonable accommodation to the application and/or interview process should notify a representative of the Human Resources Department.
At this time we are unable to offer visa sponsorship for this position. Candidates must be legally authorized to work for any employer in the United States on a full-time basis without the need for current or future immigration sponsorship.
Global Payments Inc. is an equal opportunity employer. Global Payments provides equal employment opportunities to all employees and applicants for employment without regard to race color religion sex (including pregnancy) national origin ancestry age marital status sexual orientation gender identity or expression disability veteran status genetic information or any other basis protected by law. If you wish to request reasonable accommodations related to applying for employment or provide feedback about the accessibility of this website please contact .
Required Experience:
Manager
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