Marketing Manager III

A client with Kforce is seeking a Marketing Manager III to join their team in Atlanta, GA. Summary: The client's Ecosystem Lifecycle Marketing (ELM) Team is looking for an experienced Marketer to help develop and execute strategic partnership marketing campaigns that drive new customer acquisition and 3rd party app adoption. This role is for a highly motivated and experienced marketer. Responsibilities:

• Develop and execute marketing programs tailored to partner-led initiatives
• Partner closely with cross functional teams within marketing (go-to-market managers, product marketing, marketing ops, creative and development) to execute campaigns, as well as analyze results
• Understand when and how to best engage with teams outside of marketing (data ops, analytics, product, PMO) in order to move projects forward
• Collaborate closely with Partner GTM and Partner Marketing teams to align strategies, share insights, and ensure partners are effectively represented in customer-facing initiatives
• Help Partner GTM and Partner Marketing navigate customer marketing opportunities that elevate partner visibility and ensure they are inserted into campaigns, communications, and events where appropriate
• Create and adapt customer marketing content for partner-specific channels
• Track, measure, and report performance of partner-driven campaigns
• Ensure consistent messaging, branding, and customer experience across partner programs
• Proactively make recommendations, communicate status, identify risks, and thoughtfully and co-operatively negotiate with partners and stakeholders on deadlines, scope of work, and potential tradeoffs
• BA/BS required with related work experience in marketing
• Experience in ecosystem or platform marketing (e.g., app marketplace, integrations, third-party partnerships)
• Familiarity with lifecycle marketing channels such as email, in-product messaging, webinars, paid media, and owned digital properties
• Strong analytical mindset with the ability to interpret performance data and translate insights into next steps
• Excellent communicator and collaborator, comfortable working cross-functionally in a matrixed environment
• Experience collaborating with external partners on joint campaigns and co-branded initiatives
• Data-driven mindset with experience working closely with analytics or data operations teams
• Strong storytelling and content adaptation skills for partner-specific channels
• Experience operating in a fast-paced, highly matrixed organization