Business Development Manager

MCC
Atlanta, GA

Business Development Manager at MCC summary:

The Business Development Manager at MCC is responsible for identifying new market opportunities, building strategic relationships, and supporting the sales team to grow the company’s market share in packaging solutions. This role requires collaboration with R&D, supply chain, and estimating teams to align product offerings with customer needs and ensure competitive pricing. The position demands strong communication, problem-solving skills, technical knowledge related to printing and packaging, and involves significant travel to engage with customers globally.

Build your Career with an Industry Leader Join MCC and you will have the opportunity to become part of an organization that is committed to excellence and industry leadership for over 110 years.

We are looking for a Business Development Manager that is a self-starter with excellent prospecting and relationship building skills. This role will support the Business Development Director, identify opportunities and guide all parties through quoting, proofing and sampling for projects while communicating MCC’s value proposition on packaging solutions.

Primary Responsibilities:

  • Culture: Model and promote the Company Vision, Mission and Values. Foster an innovative environment for evolving MCC’s business that leverages the latest technology, nurtures unique supplier relationships, and acts fast to meet customer needs.
  • Strategy: Working with the Director, Sales, communicate, and implement the strategic plan for growing MCC’s market share.
  • Develop and execute a pull strategy by building relationships with end users and end-user influencers.
  • Decide on target sub-segments and define value proposition, product and service offer per targeted sub-segment
  • Customers: Partner with the Sales team to assess prospective and existing customer's current and potential needs, with the ability to determine and recommend appropriate products and solutions.
  • Business Development: Aggressively lead the effort to identify organizations that have packaging needs that align with MCC’s technical capabilities. Identify investment needs to expand capability within the market.
  • R&D and Technology: Leverage MCC’s Technical Development and Innovation teams to help ensure that new designs can be engineered to meet customer needs.
  • Operations & Supply Chain: Help maintain relationships with suppliers. Report on sales funnel to help ensure demand & supply chain planning can prepare for/react to incoming order volume.
  • Financial: Work with the MCC estimating team on sharing customer feedback to ensure pricing is competitive within the marketplace.
  • Compliance: Lead a culture of integrity, including compliance with all laws and regulations governing publicly held companies.
  • Safety and Risk Management: Assure a safe work environment, and the protection and efficient use of organization's assets.

Qualifications:

Bachelor’s Degree required; with 5-10 years' relevant business and industry experience. Sales Support and Business Development experience required.

  • Demonstrated printing or packaging experience is required.
  • Rational, logical, fact-driven decision making.
  • Read and analyze the most complex documents. Strong problem solving and communication skills.
  • Demonstrated ability to build relationships at all levels and influence others.
  • Proficient in Microsoft Office or the equivalent. The ability to create and customize presentations required.
  • Articulate, clear, persuasive, and passionate in the spoken and written word.
  • Make effective and persuasive presentations on complex topics.
  • Perform college level mathematical calculations and have ability to analyze data. Engineering training and/or education will be preferred in this role as the nature of the business does benefit from a more technical capability.
  • 50% Travel to customers, offices and plants.
  • Solid experience in working with national and global organizations.
  • Experience with CRM – Saleforce.com a plus
  • Location: Atlanta, GA area

For over a century, Multi-Color Corporation (MCC) has crafted premium labels for the world’s most iconic and recognizable brands. Our labels elevate emotional connections with consumers and help brands stand out in competitive markets. Honoring our rich history as a market leader, we focus on the future by developing sustainable packaging solutions and consumer-driven innovations.

MCC combines global reach with the personalized touch of local service through our network of facilities across 25+ countries. More than 12,000 teammates come together to make our industry-leading work possible and bring our True Colors to life. Join us at MCC, where every product is Labeled with Care. Learn more at .

If you need assistance or an accommodation in applying, please contact our Human Resources Department at [email protected] .

Multi-Color is committed to providing equal employment opportunities and prohibits discrimination based on race, color, religion, sex, national origin, age, disability, veteran status, or any other protected characteristic under applicable law.

Keywords:

Business Development Manager, packaging solutions, sales strategy, customer relationship management, printing industry, packaging sales, market growth, R&D collaboration, supply chain coordination, sales presentations

Posted 2026-02-04

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