CRM Analytics Lead
Role :Senior CRM Analytics Lead
Location : Hybrid, Atlanta, GA
Key Responsibilities:
Lead advanced CRM analytics: Develop and deploy sophisticated predictive models (e.g., churn, LTV) using machine learning.
Architect data solutions: Collaborate on optimizing CRM data pipelines and influence underlying data architecture.
Generate strategic insights: Conduct deep-dive analyses to uncover patterns and translate findings into clear business recommendations for executives.
Drive tool adoption: Evaluate and implement cutting-edge analytical tools and champion best practices for data visualization.
Provide technical leadership: Mentor junior analysts and lead complex analytical projects from conception to production.
Technical Qualifications:
- Bachelor's or Master's in a quantitative field (e.g., Computer Science, Statistics, Data Science).
- 12+ years of hands-on experience in CRM analytics, data science, or advanced BI.
- Expert-level SQL proficiency for complex data manipulation and optimization.
- Deep expertise in Python or R for statistical modeling and machine learning.
- Extensive experience with cloud data platforms (AWS, Azure, or GCP) leveraging services like Redshift/Snowflake/BigQuery.
- Proven track record of deploying ML models in a production environment.
- Mastery of data visualization tools (e.g., Tableau, Power BI).
- Exceptional analytical, problem-solving, and communication skills.
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