Manager, Ticket Operations & Merchandise

Recognized as one of the world’s best road courses, Michelin Raceway Road Atlanta is a 2.54-mile road course situated in the rolling hills 35 minutes north of Atlanta. The multi-purpose facility hosts the 10-hour Petit Le Mans race that closes out the IMSA schedule and is the final of the four endurance races contested by the series. The track prides itself on a family-friendly atmosphere, with a “Kids 12 & Under Are Always Free” policy.

The Manager of Ticketing and Merchandise Sales is primarily responsible for managing our ticketing system, ticket sales, and gate operations, as well as merchandise sales/relationship and the gift shop. The position will report to and receive guidance from the Road Atlanta President and General Manager.

Essential Duties and Responsibilities include the following. Other duties may be assigned.

• Management, maintenance, and responsibilities for the ticketing system for the track.
• Manage all of the track’s ticketing procedures.
• Manage all of the event ticket sales staff, including the front gate/office/registration staff.
• Management of all administrative and part-time staff who assist with ticketing sales.
• Manage reserved parking, camping, and RV sales process.
• Oversee and manage the accuracy of website and e-commerce prices.
• Management of all customer service for RV customers.
• Percentage of travel: 5%, including weekends.
• Management of the Craton relationship. Including negotiation of contracts.
• Management of administration and temp staff that help with merchandise sales and customer service with customers in the gift shop and out in the facility during events.
• Inventory management, including maintaining appropriate items in the gift shop.
• Presentation of the store and overall layout and appearance.
• Management of all website order fulfillment.

Supervisory Responsibilities

• Directly supervises assigned staff. 
• Carries out supervisory responsibilities in accordance with the organization's policies and applicable laws. 
• Responsibilities include interviewing, hiring, and training employees; planning, assigning, and directing work; appraising performance; rewarding and disciplining employees; and addressing complaints and resolving problems.

Required skills/experience

• High school diploma or general education degree (GED)
• Five to seven years related experience and/or training; or equivalent combination of education and experience in the area of customer service and sales.
• Microsoft Office, including Word & Excel.
• May require some work in evenings or weekends for events.
• Position requires a credit check due to cash and credit card handling.

Apply Now!

Learn more about this role and our team by applying at for consideration.

We are a company unlike any other. We want you to bring your experience, skills and passion to our close-knit, high-energy environment in which our employees thrive and where you can prosper. We know the key to our success is our employees and we offer highly competitive salaries, a solid benefits package focused on wellness, and opportunities for you to grow and develop both personally and professionally. It won’t take you long to find out that you are on the right track here at NASCAR!

NASCAR is committed to fostering a diverse work environment where all employees feel valued and empowered. NASCAR is an Equal Opportunity Employer (EEO). We seek to attract and retain the best qualified people available. All qualified applicants will receive consideration for employment without regard to race, color, gender, gender identity and expression, age, national origin, disability, religion, sexual orientation, genetic information, pregnancy, veteran status or any basis that is protected by applicable law except where a bona fide occupational qualification exists.

Follow us on LinkedIn and X for future opportunities and company news.

We're looking for your voice, your ideas, and your perspective. To help us get to know you accurately and keep the process fair for everyone, we ask that interviews and assessments be completed without the support of AI-generated content or automated assistance.