E- Commerce Manager

E-Commerce Manager
Village Retail , Atlanta, GA
About Village Retail
Village Retail is a curated retail destination located in Atlanta, GA.
Hourly, $25 an hour
Must be available 10:00 AM - 5:00 PM EST
Monday- Friday
100% Remote

Position Overview

Village Retail seeks an experienced E-Commerce Manager to lead and execute daily e-
commerce operations while driving online sales growth.

This role is responsible for managing our Shopify storefront, online vendor relationships, email marketing, and digital advertising, all while ensuring seamless customer experiences. The ideal candidate is a hands-on operator
who thrives in fast-paced environments and brings deep fluency across e-commerce platforms,
social commerce, and digital marketing.

Core Responsibilities

Shopify Platform Management
• Manage day-to-day Shopify storefront operations including product uploads, inventory
management, pricing updates, and order processing
• Optimize product pages for conversion including imagery, descriptions, variants, and
cross-selling opportunities
• Configure and maintain Shopify apps and integrations (inventory sync, shipping, email
marketing, analytics, POS integration)
• Troubleshoot site issues, monitor uptime, and coordinate with developers for technical
updates
• Manage checkout optimization, discount codes, gift cards, and promotional campaigns
• Ensure mobile responsiveness, site speed, and user experience meet best-in-class
standards
• Sync inventory and sales data between online and physical retail locations
• Keep the website consistently updated with new arrivals, promotions, seasonal content,
and accurate product information
• Audit product pages regularly to ensure descriptions, pricing, imagery, and inventory are
correct and current
• Maintain overall site cleanliness by removing discontinued products, fixing broken links,
and ensuring consistent formatting across all pages
Online Vendor Relationship Management

• Serve as primary point of contact for vendors selling through Village Retail’s e-
commerce channels

• Onboard new vendors to online platforms including product setup, imagery
requirements, pricing, and inventory processes
• Communicate regularly with vendors regarding inventory levels, restocking needs, and
sales performance
• Coordinate product launches and promotional campaigns with vendors
• Track vendor performance metrics including sell-through rates, return rates, and
customer feedback

• Manage vendor expectations and resolve issues related to online orders, fulfillment, and
customer inquiries
• Maintain accurate vendor records, product information, and pricing across all online
channels
• Negotiate terms for online exclusives, promotions, and featured placements
• Ensure vendors meet quality standards for product photography, descriptions, and
packaging
Social Commerce & Influencer/Affiliate Marketing
• Manage social commerce integrations across Instagram Shopping, Facebook Shops,
and emerging platforms
• Develop and manage influencer and creator partnership programs with clear
deliverables and performance tracking
• Create and distribute affiliate links, promo codes, and UTM parameters for campaign
attribution
• Identify, recruit, and onboard micro-influencers and content creators aligned with Village
Retail’s mission
• Track influencer/affiliate performance and calculate ROI across campaigns
Email Marketing & Klaviyo Management
• Own and execute the email marketing strategy using Klaviyo
• Build, segment, and maintain email lists with advanced segmentation strategies
• Design, build, and deploy weekly newsletters featuring new arrivals, vendor spotlights,
and promotions
• Create and optimize automated email flows including welcome series, abandoned cart
recovery, post-purchase follow-ups, win-back campaigns, and back-in-stock notifications
• Implement SMS marketing campaigns integrated with email strategy
• A/B test subject lines, content, send times, and CTAs to optimize performance
• Monitor deliverability and maintain healthy sender reputation
SEO & Organic Search
• Execute SEO strategy to increase organic traffic and search visibility
• Conduct keyword research for product pages, collections, and content
• Optimize on-page elements including title tags, meta descriptions, header tags, and
image alt text
• Monitor and improve site speed and mobile usability
• Track keyword rankings and organic traffic using SEMrush, Ahrefs, or similar tools
• Monitor Google Search Console for technical issues and search performance
Google & Paid Advertising
• Set up and manage Google Analytics 4 (GA4) including event tracking and e-commerce
reporting
• Create and manage Google Ads campaigns (Shopping, Search, Performance Max)
• Set up and optimize Google Merchant Center feed; troubleshoot product disapprovals
• Manage Meta (Facebook/Instagram) advertising campaigns
• Implement conversion tracking via Google Tag Manager
• Monitor and optimize ROAS and customer acquisition costs
• Create performance dashboards and generate weekly/monthly reports
Customer Experience & Operations
• Monitor customer feedback and respond to e-commerce-related inquiries

• Analyze customer behavior data to identify friction points and optimization opportunities
• Coordinate with fulfillment to ensure orders ship within SLA
• Manage returns and exchanges for online orders
• Implement strategies to increase customer retention and repeat purchase rate
Required Qualifications
E-Commerce Platform Expertise
• 2–4 years of hands-on e-commerce management experience
• Expert Shopify proficiency including product management, apps, and reporting
• Understanding of omnichannel retail operations
Email & Marketing Automation
• Demonstrated Klaviyo expertise including flow building, segmentation, and reporting
• Strong email copywriting and design sensibility
• Experience with SMS marketing a plus
Digital Marketing & Advertising
• Working knowledge of Google Ads and Meta Ads with demonstrated ability to set up,
manage, and optimize campaigns independently
• Familiarity with SEO best practices and how to apply them to product pages and
collections
• Working knowledge of Google Analytics 4 to track performance and pull reports
Vendor & Product Management
• Experience managing vendor or supplier relationships
• Strong communication skills for ongoing vendor coordination
• Ability to write compelling, SEO-optimized product descriptions
• Attention to detail for maintaining accurate product catalogs
Technical & Analytical Skills
• Strong data analysis skills with ability to translate insights into action
• Advanced Excel/Google Sheets skills
• Experience with project management tools (Asana, Monday, Notion)
Soft Skills
• Excellent written and verbal communication
• Exceptionally detail-oriented with a commitment to accuracy and a high standard for how
the storefront is presented to customers
• Ability to manage multiple projects and priorities simultaneously
• Problem-solving mindset and proactive approach
• Self-directed and able to work independently
Preferred Qualifications
• Experience with mission-driven or community-focused retail brands
• Background working with small businesses, makers, or artisan products
• Experience with Shopify POS and omnichannel synchronization
• Photography or graphic design skills (Canva, Adobe Creative Suite)
• Google Ads or Klaviyo certification

• Bachelor’s degree in Marketing, Business, or related field