Senior Associate, Creative Traffic

WHAT IS THE BRAND?

Mashburn is an Atlanta-based apparel and lifestyle brand founded in 2007. The company designs, manufactures, and markets a nationally recognized assortment of menswear (Sid Mashburn) and womenswear (Ann Mashburn), and other high-quality, iconic brands. Mashburn aims to be the best in American style and service... a brand that offers luxury-quality product at accessible prices, delivered with a memorable customer experience, and driven by a deeply personal brand voice that expresses the passion and inspiration of our founders.

WHAT IS THE JOB?

As Senior Associate, Creative Traffic , you'll pull the metaphorical balloons together for the Creative Team to keep projects on track, people aligned, and creative energy focused in the right places. This team serves a highly collaborative, multi-channel business, between retail stores, e-commerce, wholesale, catalog, and special events. The role will act as air-traffic controller to ensure that creative requests are clear, priorities are understood, deadlines are met, and assets move smoothly from concept through delivery. Success in this role goes beyond organization - it's also about judgment. You'll apply knowledge of our business rhythms and brand nuances to be able to ask the right questions, spot missing information, and anticipate needs before they become roadblocks. You'll help translate requests into actionable creative assignments and work closely with functional leads in Graphic Design, Copywriting, and Photography to ensure they have what they need to do their best work, while also keeping partners in the loop. You'll create and maintain a Creative Calendar that supports everything from seasonal campaigns to ad-hoc requests to help the Creative Team scale its efforts as the business grows. This is a highly organized but deeply creative-adjacent position for someone who loves being part of the creative process, thrives on problem-solving, and takes satisfaction in making order out of chaos... "Creative Solutions."

This position reports to the Director of Creative and is a salaried, exempt role.

WHAT ARE THE RESPONSIBILITIES?

• Act as central point of contact for creative project deadlines, deliverables, and assets across channels
• Coordinate intake of creative requests (assets, information, points of contact) and ensure that they are complete, clear, and appropriately prioritized
• Create and maintain Creative Calendar to organize projects known ahead of time (e.g. weekly campaigns, seasonal wholesale lookbooks) and in-season requests
• Support project scheduling and trafficking by assigning work to functional leads within the Creative Team (Copywriting, Graphic Design, Photography) and keeping Creative Director in the loop along the way
• Track progress of deliverables, flagging roadblocks early and keeping stakeholders informed
• Organize and manage assets with clear version control to ensure the right materials are delivered on time
• Drive necessary approvals with relevant stakeholders
• Share updates and recaps between Creative, Marketing, and Merchandising to maintain cross-functional alignment
• Support seasonal campaign planning and execution by coordinating deadlines and ensuring that assets flow smoothly from concept through final delivery
• Identify opportunities to improve creative workflows and processes for efficiency and clarity
• Partner directly with the Chief Creative Officer on special projects requiring a brand touch (e.g., pre-season style naming, miscellaneous brand copy needs)

WHAT ARE THE ESSENTIALS?

• Excellent communication skills with an eye for keeping details straight while also seeing the big picture
• Strong grasp of brand standards and ability to ask the right questions to uphold them
• Exceptional command of grammar and brand voice with ability to pinch-hit on copywriting and proofreading as needed
• Passion for systems, organization, and creating order out of chaos, with an enthusiasm for building processes that make work flow more smoothly
• Interest in creative production and brand storytelling
• Collaborative, solutions-oriented mindset
• Proactive, resourceful approach to keep projects moving
• Balance of detail orientation and flexibility to pivot quickly when needed
• Strong organization skills with ability to synthesize information and catch missing pieces
• Comfort with juggling multiple projects at once and reprioritizing as business needs shift
• Excellent time and project management skills; comfortable with tight deadlines
• Ability to optimize visual assets for brand clarity, digital performance, and visual appeal
• Proficiency in Microsoft Office (Outlook, Excel, OneNote, Teams)
• Comfort with giving and receiving feedback to support team growth
• A proactive, self-starter mindset that brings new ideas and solutions to the team
• An entrepreneurial spirit and enthusiasm for growing with Mashburn
• Motivated, resourceful problem-solver with a "no task too small" attitude
• Flexible, positive, and creative mindset with ability to work under pressure with tight deadlines
• Reflective of our core values: Hopeful, Helpful, Hardworking, Nimble, Hospitable, Humble, and Honest