Director, Strategy & Planning
- Define the growth agenda: Lead end-to-end strategy development for key business initiatives—framing the problem, identifying opportunities, and driving clear strategic choices. Key focus on Value and Affordability.
- Set the vision: Lead NA Planning in collaboration with cross functional leaders. This includes ABP, LRP and CBD. This leader balances both near- and long-term strategies and is a critical player in ensuring success in delivering annual plans.
- Serve as a trusted thought partner: Act as a senior advisor to Customer and Coca-Cola leadership, influencing decisions through rigorous analysis, compelling narratives, and executive ready recommendations.
- Leverage world‑class data & insights: Synthesize syndicated, proprietary, and customer data to uncover growth drivers, diagnose performance, and size opportunities.
- Orchestrate high impact research: Partner with top tier agencies and internal teams to design and lead largescale research programs that inform strategy, innovation, and long-term planning
- Commercialize strategy: Translate strategy into action by developing clear activation plans, storytelling tools, and routines that embed strategic thinking across the organization.
- Operate as a connector: Bridge enterprise strategy and field execution, ensuring alignment across functions, partners, and leadership teams. Works closely with NAOU Strategy team to bring enterprise strategies to customer team.
- Strategies that shape senior leadership decisions and influence long-range plans
- Clear, compelling points of view on growth that cut through complexity
- Insights that move beyond “what happened” to “what should we do next”
- Strong partnerships built on credibility, trust, and strategic impact
- Additional Responsibilities include routine interaction with leadership to ensure analytics & insights are embedded in their business decisions; direct interactions expected with NA cross-functional teams (e.g., Sales, Finance, Marketing, etc.), International Insights & Marketing teams, and broader NAOU Community (e.g., insights, strategy, brand, etc.)
- This role will also support the Field with Tier two insights support as a secondary role (a strategic consultant helping solve problems/answer big questions for the Field).
- Problem framing and solving: structuring and leading complex / ambiguous cross-functional analyses, initiatives, or efforts
- Synthesis and storytelling: communicate to and influence stakeholders through a structured, fact-based, and action-oriented storytelling approach
- Facilitation skills: effectively structure and lead conversations to generate actionable outcomes and progress
- Strategic consulting support: serve as internal advisor to leadership / other cross-functional teams and promote agile ways of working
- Influence and engage senior management and business peers: develop and communicate POV on strategic direction and actions to be taken using the power of data, insights, and the integration of holistic analysis
- Stakeholder management: identify, influence, align, and engage key stakeholders
- 8+ years of experience in strategy, insights, brand, customer, business intelligence, and/or guest research
- Experience in data driven decision making and analytics
- MBA
- 5+ years of experience in marketing analytics and/or guest research
- Consumer packaged goods experience
- Consulting background
- Experience with QSR/FSOP Customer
- Knowledge of Coca-Cola System
- Knowledge of both US and Canadian market
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