Director, Product Strategy

Job Description

Job Description

Intradiem's intelligent automation solution for customer service teams is reinventing customer service for everyone.

Who We Are

Intradiem is a technology company on a mission to reinvent customer service through automation.

What We Do

We develop innovative, AI-powered Intelligent Automation solutions for contact center and back-office teams. Our solutions currently support hundreds of thousands of customer service agents for brand-name organizations, powering hundreds of millions of automated actions saving customers tens of millions each year.

How We Work

We take a "problem-out" approach, asking customers to help us understand their business problems, exploring potential solutions together, incorporating their feedback, and releasing solutions that solve those problems.

Our Culture

We take a "people-first" approach, treating employees, customers and each other with the dignity and respect we all deserve. Intradiem employees enjoy a family-first culture, transparent leadership, and unfettered growth opportunities.

Our Values

We believe in service, encouraging our employees to contribute time and energy to causes that help improve the people and communities in which they live and work. We are guided by three core values:

• Servant's Heart —caring enough about other people to understand what their problems are and placing the needs of colleagues, customers, and others over personal objectives.
• Craftsman's Attitude —taking pride in the work we do and creating solutions that really solve the problem at hand (and trying again if the first attempt doesn't do the trick).
• Revolutionary Spirit —leaving the world a better place than it was when we found it, and doing things we would be proud to brag about to our grandchildren.

Your Role:

• ​Craft and execute a robust product marketing strategy for Intradiem's products, aligning initiatives with business objectives and evolving customer needs.

• ​Own and execute Intradiem's Go-To-Market (GTM) strategy, designing and implementing effective launch plans as well as ensuring successful market entry and adoption of new products and features.

• ​Manage pricing strategy development to establish competitive, value-based pricing models that optimize revenue growth and market penetration.

• ​Direct the packaging function, creating product bundles and offerings that enhance customer value and streamline purchasing decisions, both for direct buyers and the channel.

• ​Collaborate closely with Sales and Marketing senior leadership to support demand generation efforts, collaborating on product focused campaigns, content, and programs that drive demand generation and pipeline growth.

• ​Act as a strategic partner to Product Management, aligning go-to-market and demand generation strategies with product roadmaps to ensure consistency and impact.

• ​Conduct in-depth market research to identify customer needs, industry trends, and key buyer personas, using insights to inform product positioning, messaging, and GTM execution.

• ​Define KPIs and success metrics for product marketing and demand generation programs; analyze performance and iterate on strategy to maximize impact and ROI.

• ​Serve as a key connector across Marketing, Strategy, Sales, and Product teams to ensure organizational alignment and operational excellence in go-to-market execution.

• ​Conduct all business in accordance with Intradiem's policies and procedures. 

• ​Perform all other duties as assigned. 

​Your Background: ​

• Bachelor's degree in Computer Science, Business, Economics, or a related field.  

• 11+ years of experience in product marketing, product strategy, or a related function within the B2B software space.

• Proven experience owning and executing go-to-market strategies for complex products, preferably in a SaaS environment.

• Strong pricing and packaging expertise, with a demonstrated ability to develop strategies that drive commercial success.

• Experience conducting market research and translating insights into actionable strategy.

• Excellent cross-functional collaboration and communication skills, with experience influencing senior stakeholders.

• Data-driven mindset with fluency in marketing and product performance metrics.

• Highly self-directed, detail-oriented, and adaptable, with a strong sense of ownership.

• Experience with customer lifecycle marketing, persona development, and sales enablement tools is a plus.

• Familiarity with contact center technologies or workforce automation is a plus.

Work Authorization and Equal Employment Opportunity

Candidates for positions with Intradiem must be legally authorized to work in the United States. Verification of identity and employment eligibility will be required during onboarding. Visa sponsorship is available for this position.

Intradiem is an equal opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, or any other protected characteristic .

Work Authorization: Candidates for positions with Intradiem must be legally authorized to work in the United States. Verification of identity and employment eligibility will be required during onboarding.

Intradiem is an equal-opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, or any other protected characteristic.