Vice President of Products (Atlanta)

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Calling all creatives, solvers, analysts, planners, doers, and visionaries!

East West is looking to add a talented and Vice President of Products to our team. This role is a technical business leader responsible for leading the strategic direction, development, and lifecycle management of the companys product offerings. East West's vision is to make the world a better place - cleaner, safer, healthier, and smarter. Come join a team with a strong, collaborative culture and help us bring that vision to life.

Job Summary

The VP of Products is a results-oriented technical leader with deep business insight and a passion for successfully bringing commercial and industrial (C&I) products to market as part of our B2B model. This executive will shape and execute East Wests product strategy by aligning customer needs, proprietary technologies, and EMS capabilities to fuel innovation, drive growth, and enhance operational performance. This role will be initially focused on two primary product categories: electric motors in integrated applications, and surge & power protection products.

Role & Responsibilities

• Set and execute the strategic direction for East Wests proprietary product development in close coordination with executive leadership.
• Build, lead, and mentor a high-performing product team.
• Own and manage product P&Ls, including budgeting, cost controls, and ROI evaluations.
• Define and evolve product roadmaps in collaboration with engineering, sales, and operations.
• Partner with customers to identify and pursue opportunities for innovative solutions and growth.
• Oversee full product lifecyclefrom concept through productionproactively resolving challenges and mitigating risks.
• Analyze product performance and profitability to inform future strategy.
• Establish and enforce KPIs, milestones, documentation standards, and reporting protocols.
• Champion the voice of the customer across the organization by gathering and translating market intelligence into actionable plans.
• Collaborate with strategic customers to co-develop tailored product solutions aligned with manufacturing capabilities.
• Support RFQs, NPIs, and joint development initiatives in partnership with Business Development and Sales teams.
• Coordinate with sourcing and supply chain to ensure component cost competitiveness and supply chain resilience.
• Partner with manufacturing on tooling, process validation, and quality assurance on all system level solutions to ensure proper market alignment.
• Establish compliance and regulatory needs with all relevant industry standards, regulations, and best practices, to enable end market growth for proprietary products.

Estimated % of Total Time

Product Team Management

25%

Customer and Stakeholder Relations

25%

Product Strategy

25%

P&L Management

15%

Cross Functional Support & Compliance

10%

Preferred Qualifications

• Education, Experience, Knowledge & Skills: 15+ years of leadership experience within a commercial or industrial (C&I) product company, electronics manufacturing company, or a directly relevant organization.
• 10+ years of experience developing business cases, revenue streams, and product strategies aligning with company growth and profitability objectives.
• Bachelors degree in engineering required. Masters degree in business or related field strongly preferred.
• Proven ability to identify market opportunities and turn them into profitable products for industrial and commercial customers.
• Strong strategic thinking, analytical, and problem-solving capabilities.
• Expertise in continuous improvement, best practices, and performance metrics.
• Excellent communication, leadership, and stakeholder management skills.
• Demonstrated success in cross-functional and customer collaboration.
• Direct experience in marketing and managing B2B product portfolios, especially in physical product categories involving electromechanical components or power systems.
• Ability to thrive in a fast-paced, dynamic, and results-driven global environment
• Domestic and international travel required (estimated 25%) to meet with customers, visit manufacturing sites, and attend industry events.
• Prolonged periods of sitting at a desk and working on a computer. Must be able to lift up to 15 pounds

An individual in this position must be able to successfully perform the essential duties and responsibilities listed above. Reasonable accommodation may be made to enable individuals with disabilities to perform the essential functions of this position.

This job description is a summary of the responsibilities associated with this role and may be amended as required by the company.

We are an equal-opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity or expression, pregnancy, age, national origin, disability status, genetic information, protected veteran status, or any other characteristic protected by law.

About Us

East West is a global manufacturing services company focused on the realization of products, from design through distribution. As an integrated team of designers, engineers and specialists in onshore, nearshore, and offshore manufacturing, we offer a seamless path to scale and an exceptional speed-to-market strategy while driving down costs and adhering to the highest quality standards. We are one integrated family, working together to support our customers throughout the entire product lifecycle. We are East West!

Seniority level

• Seniority level

  Executive

Employment type

• Employment type

  Other

Job function

• Job function

  Product Management and Marketing

• Industries

  Manufacturing

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