Content Specialist

ROLE OVERVIEW

This is an exciting opportunity for an ambitious digital marketer to join the Atlanta Creative Strategy team of our fast growing and quick moving digital marketing agency.

Located in Atlanta, our office is home to a group of highly-skilled digital experts, passionate about driving innovation and delivering great work for clients. With a rapidly expanding team and client portfolio, Croud offers hands-on experience working with some of the world's leading brands across every industry sector.

Find out more about Croud here !

We are looking for a creative and detail-oriented individual to join the Creative Strategy team as a Content Specialist. In this role, you will work to plan, create, and optimize the social and digital content that drives performance for our clients. You will own creative and analysis responsibilities throughout your client stack — from brainstorming social content and reporting on social and site content, to ensuring all content aligns with client goals.

You will thrive in this role if you are highly organized, proactive, love to dive into data and able to manage multiple projects at once — all while bringing fresh creative thinking to the table. We’re looking for someone who can think both analytically and creatively, using data to inform content decisions while brainstorming creatives that resonate with target audiences.

RESPONSIBILITIES

• Develop and manage audience-first, keyword-driven owned content calendars for clients’ social and web presences, including oversight of content creation and publishing in accordance with platform, industry, and brand standards.

• Research search trends, audience psychographics and social trends to fuel organic social content calendars

• Collaborate with SEO specialists and copywriters to ensure all content (social, blogs, landing pages, etc.) are optimized for search engines and LLMs while keeping to brand guidelines.

• Build online communities through social listening and community engagement for social media clients.

• Lead in creative brainstorm sessions with the Creative Strategy team and creative contractors to develop innovative ideas for clients.

• Build KPI reports and proactively monitor social & content performance to identify insights and trends around audiences, platform and content, and ultimately turn these into actionable recommendations.

• Leverage software to perform audience, brand, and competitor research, compile learnings, and turn them into actionable next steps.

• Stay informed on industry trends, algorithmic changes, viral content trends and emerging digital marketing opportunities to bring fresh perspectives to projects.

• Prepare presentation materials, reports, and final deliverables to share with clients.

REQUIRED QUALIFICATIONS

• Minimum 1–2 years of experience in content strategy, production, or analysis across social media, web, and/or SEO marketing initiatives. Agency experience preferred, but not required.

• Analytical mindset with strong creative problem-solving skills and the ability to think strategically about audience engagement.

• Strong storytelling abilities with excellent writing and grammar skills.

• A passion for generating imaginative, audience-first ideas.

• Excellent attention to detail and the ability to manage multiple projects simultaneously.

• Self-starter attitude with the ability to perform tasks independently and meet deadlines.

• Exceptional communication and interpersonal skills to effectively work across teams.

• A proactive mindset, willingness to ask questions, and openness to feedback.

COMPANY BENEFITS

Every full-time employee is eligible for the benefits listed on our careers site which include:

• 20 days vacation a year + 12 public holidays

• Full Paid Medical Insurance for Employee Only (including dental and vision)

• Annual performance bonus

• 401k matching plan

• Sales commission (if involved in a pitch)

• Gym Membership contributions

• Free fruit, breakfast cereals, snacks, soft drinks and tea & coffee.

• Quarterly team offsites / Regular socials

• Recruitment referrals bonus

• Agile working policy

• Dog-friendly office

COMPENSATION

Salary Range for this position is $50,000 - $60,000 per year. (DOE)

Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications.

Croud is an equal opportunity employer and does not discriminate on the grounds of a person's gender, marital status, race, religion, age, disability or sexual orientation. All candidates will be assessed based on merit, qualifications and their ability to perform the requirements of the role.